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Recent Posts

The Rise of The WatchParty

November 14, 2022
MILLIONS.co is a platform of choice because the platform enables athletes to sell merchandise, memorabilia, and custom products.

Why Retired NFL Alumni Make Great Partners for Consumer Brands

September 27, 2022
Former NFL players make great brand partners because they increase visibility and drive real conversions. Read more about why you should partner with retired NFL Alumni.

Jamahal Hill Is a Future UFC Title Challenger, Like It or Not!

September 15, 2022
The UFC Light Heavyweight division has regularly been associated with some of the world’s most standout mixed martial artists.

The Benefits Brands Get from World Cup Partnerships

September 6, 2022
Interest in soccer is growing quickly in the United States, but worldwide, soccer (known elsewhere as “football”) dominates. According to World Atlas, it’s the most popular sport in the world with an estimated 4 billion fans. Soccer fans are known to be fiercely loyal to the clubs they support.

How WatchParty Experiences Can Lead to Sales When Partnering With The Right Athlete

August 18, 2022
WatchParties are fantastic for increasing sports fans' engagement and sales. But you want to partner with the right athlete to host them. Here's why…

UFC's Bruce Buffer On Business, His Brother, and Blowing Out His Knee

June 14, 2022
Bruce Buffer shares his passion for fighting and his path to be the UFC veteran voice of the octagon. He also created several businesses along the way.

How Liz Carmouche Became The Bellator Women's Flyweight Champion

April 25, 2022
MMA fighter Liz Carmouche answers questions after defeating Juliana Velasquez at Bellator 278 to win the Bellator Women's Flyweight Title.

How Amun Cosme is Shooting For The Moon & Why He Likes iKON FC

March 15, 2022
Amun Cosme faces Alexey Fedoseev at Jorge Masvidal's iKON FC 2

Why MILLIONS USES Bella + Canvas T-SHIRTS

March 15, 2022
A look at the Bella + Canvas 3001 T-shirts and what makes them strong yet soft and comfortable.